# PERSONA GENERATOR

Generate user personas from research data

Describe your product or service, upload research data and create data-driven personas in minutes.

### Here's how our Research Persona software creates user personas from research data

#### AUTOMATIC SEGMENTATION
- Multiple personas  
- Psychographics ● Demographics  
- Geographies

#### AUDIENCE INTELLIGENCE  
- Rich audience insights  
- User profile distribution  
- How ● What ● When ● Where ● Who

#### INFLUENCERS  
- Sources of influence  
- Social accounts ● Websites  
- Podcasts ● YouTube channels

#### TOPICS  
- Themes of interest  
- Hashtags ● Resonating topics  
- Conversation topics

### Why Research Persona?

Leverage research data

Combine your primary and secondary research data, when available, with Delve AI’s inference capabilities (built from learnings from tens of thousands of personas that it has generated) to create unique user personas.

Find your target audience

Use your business ideas to generate in-depth customer profiles and reach your target audience. Leverage audience insights to make informed business decisions and ensure your product meets customer needs.

Discover preferences

Understand needs and motivations through persona-based insights. Identify interests, behaviors, and browsing patterns to improve your marketing strategy. Spot popular websites and influencers for collaboration.

Refine audience targeting

Boost your business strategies with hyper-focused targeting and spot opportunities for growth. Find desirable customer segments and use unique insights to design experiences that drive conversions plus ROI.

### Pricing that matches your needs

#### BUSINESS PLAN
- 3 segments  
- $ 99/ month  
- [Learn more](https://www.delve.ai/pricing?cat=personagen&prod=research&plan=3)

#### BUSINESS PLAN
- 5 segments  
- $ 199/ month  
- [Learn more](https://www.delve.ai/pricing?cat=personagen&prod=research&plan=5)

#### AGENCY PLANS
- 10 segments  
- from $ 429/ month  
- [Learn more](https://www.delve.ai/pricing/agency?cat=personagen&prod=research&plan=10)

"Persona by Delve AI solves the problems associated with time-consuming manual analysis, lack of data-driven insights, limited visibility into competitor personas, the gap between data and human understanding, and limited collaboration. Delve AI's automation capabilities are particularly noteworthy. Within minutes, you can create comprehensive buyer personas without the need for extensive manual analysis."

Robert Dixon, Marketing & Digital Media Strategist, Cursive Digital LLC

### Customer success stories

#### [Refining Messages Using Digital Twins](https://www.delve.ai/blog/refine-marketing-messages-with-digital-twins)
Learn how a US-based home remodeling and design firm leveraged digital twins of customers to refine marketing messages and campaign ideas, and improve the effectiveness of their content plans.

#### [Using Anonymized Transactions to Build Personas](https://www.delve.ai/blog/using-anonymized-transactions-data-to-generate-personas)
Discover how a UK-based fintech company used anonymized transactions data to build data-driven personas and make smarter marketing and product decisions, along with empathetic customer interactions.

#### [Driving Omnichannel Retail with AI Personas](https://www.delve.ai/blog/driving-omnichannel-retail-with-AI-personas)
Discover how Super Butcher, a family-owned retail business in Australia, used data-driven persona insights to enable engaging and seamless customer experiences across physical and online stores.

### Recommended by experts
- g2.com  
- 4.8  
- capterra.com  
- 5.0

### Featured in news / research